By Subhash K Jha
BOLLYWOOD: Rakesh Roshan and the Krrish 3 team wanted to make Children’s Day (Nov 14) special for fans of the super-hero series and Hrithik Roshan.
Ticket rates were to be slashed on Children’s Day.
Apparently, the film exhibitors and distributors could not arrive at a collective consensus to lower ticket rates for a day, no matter how special the day.
A representative of a leading multiplex chain in Mumbai reveals, “There was a proposal to bring down the ticket rates of Krrish 3 on Children’s Day. But November 14 also happens to be Moharram. We didn’t want to lose out on holiday crowds for Krrish 3 a day before the release of Ram Leela when we expect a fall in footfalls for Krrish 3 anyway. So all fiscal relief for Children’s Day stand cancelled.”
Rakesh Roshan denies reports that appeared on Tuesday that ticket rates are being slashed by 40 to 45 percent.
Says the producer-director, “The distributors are working out a scheme for Children’s Day. But we haven’t decided what the scheme would be. Children’s Day happens to coincide with Moharram this year, so it’s a holiday. We’ll soon make an announcement.”