NEW YORK: Baby got back!
And can post lots of photos of it on Instagram!
Last year saw the summer of the selfie — so welcome to the summer of the belfie.
Just look at model Nora Segura and her friend on the beach in L.A. this month. These two lovely ladies could have easily taken a selfie, but they chose to go for the butt version — and posted it to Instagram with the tag #bootyselfie. Or belfie.
Segura’s Instagram is full of such rear-enders, and it’s not difficult to see why Team USA goalie Tim Howard is so smitten.
Segura is hardly alone. A search for “#belfie” on Instagram brings up nearly 35,000 bootylicious photos. That’s still small potatoes compared to the 150 million results for “#selfie” on the photo-sharing app.
But Rihanna, Miley Cyrus, Chrissy Teigen and “Glee” star Lea Michele are all doing their part to bring belfies to the mainstream — though they’re still in the rear guard behind belfie bestie Kim Kardashian, who has built a career on the strength of her backsiders.
The belfie is so important to Kardashian that she allegedly Photoshopped one to give herself better curves. True or not, the ass-pocryphal story only lent more stature to the importance of the belfie in our current media culture.
It’s only been two years since the first photo appeared on Instagram with a belfie hashtag — and the practice has only grown.
Long Island native Jen Selter, 20, was just another woman with a big butt until she started posting belfies of herself in a series of exciting positions — or as Vanity Fair called it, “derrière extraordinaire.” She now has 4 million followers on Instagram and even appeared on “The View” to teach Barbara Walters how to do squats to shape up her elderly rear.
“People can get away with a lot more showing their behind than they can their breasts or genitals,” says Pamela Rutledge, the director of the Media Psychology Research Center. “It is a very sexual image, without it being a traditionally sexual image.”
There’s another way of looking at the vertical smile. “Taking a picture of your face gets boring,” says celebrity photographer Amber De Vos.
A BUTT BY ANY OTHER NAME …
Don’t like the term “belfie”? Here are some alternatives:
(Courtesy NY Daily News)