There are 8 scientifically proven reasons that say that it pays to be beautiful in this world, according to Business Insider. Reason No 1: Beautiful people are viewed as healthier. Facial symmetry, considered the beacon of beauty, can be perceived as a sign of health, even if it is not related to actual health. In an Australian study, researchers morphed photographs of young adults so that their faces were perfectly symmetrical. In general, the symmetric version of each face — both male and female — received higher health ratings than the normal image. Individuals with asymmetric faces were perceived as unhealthy.